Media Planning and Buying

Media Planning and Buying

There is a big difference between being seen and heard, and getting noticed.  Our expert media planners perform extensive research to analyze which outlets will succeed in the latter, combining tried and true channels (TV, radio, and print) with new ones (social media advertising and programmatic buying) to form an integrated approach that works for your practice.  Our media planning strategy – or implementation strategy – is part of all of our production processes.  A video should be crafted with its end-use in mind.  Even a print ad should be tailored to the publication in which it will run.

With more than two decades of experience in media planning and buying, we have developed long-standing relationships with media managers, the importance of which is demonstrated time and time again with regard to the rates we are able to secure and ultimately the ROI we can offer your practice.